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Identity Verification

How to add and verify Sending Domain?

To send emails with Sendimpactt using your own domain, you first need to verify and authenticate it. This process is quick and easy, and it’s important to do it in order to ensure that your emails are delivered to your recipients’ inboxes.

 

 

 

Please note that you need to have access to the domain DNS Records so you can complete the following steps.

  1. Navigate to Sending in the left-hand navigation menu.
  2. Click on NEW SENDING DOMAIN.
  3. Enter your domain name and SAVE.
  4. Next, you will see instructions for adding DNS records to your domain’s DNS page. You will see general instructions for adding DNS records.

Although each provider has their own format for accepting records, all platforms will provide the following options needed for Sendimpactt when adding new records:

  • SPF: Sends the mail server IP validation. 
  • DKIM: Like SPF, but uses cryptographic methods for validation. 
  • CNAME for Return-Path: The address where bounces and other email feedback are sent to. It’s specified by the Return-Path header in an email.

You can click on copy for copying each field value.

  1. To add these DNS records, you will need to log in to your domain registrar’s website and locate the DNS settings for your domain.
  2. After adding the records, click Verify Domain Once the records have been propagated, your domain will be verified and ready to use.

How to configure the DNS settings for various domain providers

 

GoDaddy:

  1. Head over to GoDaddy and log in to your account.
  2. Navigate to Domains and select the domain you would like to authenticate to access the Domain Settings page.
  3. Scroll down to the Additional section and click on Manage DNS
  4. You will access all of your domain’s existing records.
How to add the SPF record
  1. In the DNS MANAGEMENT page, click ADD.
  2. Select TXT from the Type drop-down
  3. In the HOST box, enter @
  4. In the TXT VALUE box, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.
  5. Click Save
How to add the DKIM record
  1. In the DNS Management page, click Add.
  2. Select TXT as the Type
  3. In the Host box, paste the Name field mlasend.domainkey (don’t include your domain)
  4. In the TXT Value box, paste the Value text that is given to you in your SENDIMPACTT account.
  5. Click Save
How to add the CNAME record for the Return-Path
  1. Click Add
  2. Select CNAME as the TYPE
  3. In the Host field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to mta. However, this can be changed on the SENDIMPACTT Domains page by clicking on EDIT.
  4. In the Points to field, paste the record value: Sendimpactt.net.
  5. Click Save.

 

 

Cloudflare:

  1. Head over to Cloudflare and log in to your account. 
  2. Navigate to the DNS page of the domain you wish to authenticate.
How to add the SPF record
  1. Select the current SPF record in your DNS zone and click on Edit.
  2. In the Name field, enter @
  3. In the Content field, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.
  4. Click Save.
How to add the DKIM record
  1. Click Add record.
  2. Select TXT as the Type
  3. In the Name field, enter mlasend.domainkey (without your domain name)
  4. In the Content field, paste the unique DKIM value that is given to you in your SENDIMPACTT account.
  5. Click Save
How to add the CNAME record for the Return-Path
  1. Click Add New Record
  2. Select CNAME as the TYPE
  3.  In the Name field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to mta. However, this can be changed in the SENDIMPACTT Domains page if you need to by clicking on Edit.
  4. In the IPv4 Address field, paste the record value Sendimpactt.net.
  5. Click Save.

 

 

Google Cloud:

  1. In the Google Cloud Console, go to the Cloud DNS Zone page.
  2. Click the name of the managed zone that you want to add the record to
  3. On the Zone Details page, click Add Record Set
  4. On the Create record set page, in the DNS Name field, enter the subdomain of the DNS zone.
  5. Select the Resource record type—for DKIM and SPF records select TXT. For return-path records select CNAME
  6. In the TTL and TTL Units field, enter 5 followed by minutes for a quick set up.
  7. Depending on the resource record type that you have selected, populate the remaining field with the record value provided in your SENDIMPACTT account.

 

 

Namecheap:

  1. Head over to Namecheap and log in to your account.
  2. Navigate to Domain list and select the domain you’re going to authenticate.
  3. Select Advanced DNS to access the DNS page.
How to add the SPF record
  1. Under the Mail Setting section, edit the current TXT record for SPF.
  2. In the Host box, enter @
  3. In the Value box, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.

 

How to add the DKIM record
  1. Click Add New Record under the Host Records section.
  2. Select TXT Records as the Type
  3.  In the Host field, enter mlasend.doaminkey (without your domain)
  4. In the Value field, paste the unique DKIM value that is given to you in your SENDIMPACTT account.

 

How to add the CNAME record for the Return-Path
  1. Click Add New Records under the Host Records section.
  2. Select CNAME Records as the Type
  3.  In the Host field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to mta. However, this can be changed in the SENDIMPACTT Domains page by clicking on Edit.
  4. In the IP address field, paste the record value: sendimpactt.net.

 

 

Google Domains:

  1. Head over to Google Domains and log into your account. 
  2. Go to My domains
  3. Click Manage for the desired domain.
  4. Click
  5. Under Resource records, click Manage custom records.
  6. Scroll down and click Create new record.

 

How to add the SPF record

Host name: This should be left empty since your domain is already added automatically.

Type: SPF

TTL: 3600

Data: You can find the record value by going to Domains > DNS records in SENDIMPACTT. The Value text should be added here. 

 

How to add the DKIM record

Host name: This should include only mlsend_domainkey

Type: TXT

TTL: 3600

Data: You can find the record value by going to Domains > DNS records in SENDIMPACTT. The Value text should be added here. 

 

How to add the CNAME record for the Return-Path

Host name: This should include only mta

Type: CNAME

TTL: 3600

 

 

Wix:

  1. Head to Wix and navigate to your Dashboard page. Make sure you select the website that you would like to authenticate.
  2. On the left-hand sidebar, click on Settings.
  3. Click on Manage Domain

 

How to add the SPF record
  1. On the Manage DNS Records page, click on + Add Record under the TXT (Text) section.
  2. Leave the Host Name field box empty as the name of your domain is already automatically included in the record (unless you’d like to use a subdomain)
  3. In the Value field box, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.
  4. Click Save

Remember: Do not add the SPF record in the SPF section of the DNS page on Wix, otherwise our server won’t be able to recognize the SPF record.

 

How to add the DKIM record
  1. On the Manage DNS Records page, click on + Add Record under the TXT (Text)section.
  2. In the Host Name field box, add mlsend_domainkey (without the domain name)
  3. In the Value field box, paste the DKIM Value text that is given to you in your SENDIMPACTT account.
  4. Leave the TTL at 1 Hour
  5. Click Save

 

How to add the CNAME record for the Return-Path
  1. Under the CNAME (Aliases) section, click + Add record.
  2. In the Host Name section, paste the Name value provided for you in your SENDIMPACTT account, which defaults to: mta. However, this can be changed on the SENDIMPACTT Domains page by clicking on Edit.
  3. In the Host Name, paste the record value sendimpactt.net.
  4. Click Save

 

 

Hostinger:

  1. Head to Hostinger and log in to your account.
  2. Navigate to Domains, select the domain you wish to authenticate, and click on DNS zone.
How to add the SPF record
  1. Under the TXT (Text)section, edit the current SPF record or add a new record if you don’t have any yet.
  2.  In the Host field, enter @
  3. In the TXT Value field, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.
  4. Click Save

 

How to add the DKIM record
  1. Under the TXT (Text)section, click Add New +
  2. In the Host field, enter mlsend_domainkey (without your domain name
  3. In the TXT Value field, paste the unique DKIM value that is given to you in your SENDIMPACTT account.
  4. Click Save
 
How to add the CNAME record for the Return-Path
  1. Under the CNAME (Alias)section, click Add new +
  2. In the Host field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to: mta. However, this can be changed in the SENDIMPACTT Domains page if you need to by clicking on Edit.
  3. In the Points to field, paste the record value sendimpactt.net.
  4. Click Save

 

 

OVH:

  1. Head to OVH Control Panel and select Web Cloud
  2. Click Domains on the left-hand sidebar and select the domain you wish to authenticate.
  3. Navigate to the DNS Zone tab.

 

How to add the SPF record
  1. Click Add an entry and select the TXT record type if you don’t have any SPF records or edit the current SPF record by clicking on the 3 horizontal dots.
  2. In the Value field paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain
  3. Click Next to save the record.

 

How to add the DKIM record
  1. Click on Add an entry and select the TXT record type.
  2. In the Sub-domain field, enter mlsend_domainkey
  3. In the Value field, paste the unique DKIM value that is given to you in your SENDIMPACTT account.
  4. Click Next to save the record.

 

How to add the CNAME record for the Return-Path
  1. Click on Add an entry and select the CNAME record type.
  2. In the Sub-domain field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to mta. However, this can be changed in the SENDIMPACTT Domains page if you need to by clicking on Edit.
  3. In the Target field, paste the record value sendimpactt.net.
  4. Click Next to save the record.

 

 

IONOS by 1&1:

  1. Log into your IONOS account.
  2. For the domain you wish to authenticate, click the gear icon under Actions and select DNS.

 

How to add the SPF record
  1. Click Add record.
  2. Select TXT under Type
  3. In the Host name field, enter @
  4. In the Value field, paste the SPF value that is given to you in your SENDIMPACTT account – it’s already merged with any pre-existing SPF record on your domain.
  5. Click Save.

 

How to add the DKIM record
  1. Click Add record.
  2. Select TXT under Type
  3. In the Host name field, enter mlsend_domainkey
  4. In the Value field, paste the unique DKIM value that is given to you in your SENDIMPACTT account.
  5. Click Save

 

How to add the CNAME record for the Return-Path
  1. Click Add record.
  2. Select CNAME under Type
  3. In the Host name field, paste the Name value provided for you in your SENDIMPACTT account, which defaults to: mta. However, this can be changed in the SEDNIMPACTT Domains page if you need to by clicking on Edit.
  4. In the Points to field, paste the record value sendimpactt.net.
  5. Click SaveSendimpactt

SPF/DKIM parameters

You can include the SPF/DKIM parameters in your DNS settings. SPF (Sender Policy Framework) is a DNS text entry which provides a list of servers that should be considered allowed to send emails for a specific domain.

How does SPF work?

Sender Policy Framework or SPF follows below steps to ensure security of your email sending domains.

  • Your DNS has SPF records that list all of your domain’s authorized IP addresses or servers.
  • Whenever an email is sent from your domain, the receiving email server checks these records.
  • If the sender’s IP address (or server) matches one on the list, the email is authenticated. Emails that pass SPF authentication can reach their destination inboxes, while those that fail might not.

How does DKIM work?

  • An email sent from your domain is signed with your private key.
  • To verify the signature, the receiving email server retrieves the public encryption key found in the DKIM records on your DNS. Authentication occurs if the signature and key pairs match.
  • If an attacker tried to modify the email during transit, this signature would fail to verify.
  • The receiving server would see this as evidence of tampering and mark the email, protecting the end receiver from a potentially malicious email.
  • You can see both SPF and DKIM values in the “Domains” branch of the “Settings” section.

Include these records into your provider’s DNS settings – when you’re done with the implementation, come back to the domains section and click “Verify SPF and DKIM records” and “Check records“. If records were embedded correctly, you will see green checkmarks.

Each hosting solution has a different interface and various methods of how SPF and DKIM are configured. Therefore, we have collected some links of the most popular hosting solution supporting articles on how it’s done. Hope it’ll come in handy.

Please find your hosting provider:
  • 1&1 -> How to add SPF and DKIM records in 1&1.com?
  • A2 Hosting -> How to manage e-mail deliverability settings
  • Amazon Web Services -> Supported DNS Record Types
  • BigCommerce -> How to Set DNS records for BigCommerce?
  • Blue host -> How to add a DNS Record?
  • Dnsmadeeasy.com -> CNAME Record and Create a TXT Record
  • Dreamhost -> How do I add custom DNS records?
  • GoDaddy -> How to add an SPF record? and How to create a CNAME for DKIM? (IMPORTANT. If you’re implementing the DKIM via Godaddy.com the host value is “sender._domainkey” and set the SPF host as “@”).
  • Google Domains -> DNS basics
  • GreenGeeks -> How to Enable Email Authentication
  • Hostgator -> How to create a DNS record?
  • Hostinger -> How to Enable or Add SPF records? and How to add DKIM record?
  • Hover -> Managing DNS records
  • Inmotionhosting -> How to add a DNS record?
  • IONOS -> Configuring a CNAME record and Creating an SPF record
  • iPage -> How to add, edit and delete DNS records?
  • Namecheap -> How do I add TXT/SPF/DKIM/DMARC records for my domain?
  • Networksolutions -> How Do I Manage DNS and Advanced DNS Records?
  • Nexcess -> How to enable DKIM?
  • Shopify -> Editing the DNS settings
  • Squarespace -> DNS settings
  • SiteGround -> How to configure SPF, DKIM and DMARC records?
  • StableHost -> How to add a CNAME record?
  • Truehost -> How to set up Truehost Free DNS
  • Webcentral -> Creating CNAME zone records and Creating TXT/SPF Zone records
  • WebHostingHub.com -> Add DNS Record
  • WestHost -> SPF/DKIM Record
  • Wix -> Managing DNS records
  • WordPress -> Manage Your DNS Records
  • WP Engine -> DMARC Policies for Email Deliverability
  • Yola -> Managing DNS records for your domain
    If you could not find your hosting provider on the list, please contact your provider directly for support.

Test item

You can include the SPF/DKIM parameters in your DNS settings. SPF (Sender Policy Framework) is a DNS text entry which provides a list of servers that should be considered allowed to send emails for a specific domain.

DMARC

In addition to DKIM, it’s crucial to set up a DMARC (Domain-based Message Authentication, Reporting, and Conformance) policy for your domain. DMARC is an email authentication method designed to verify the authenticity of email messages, ensuring they are sent from legitimate sources. This helps protect both senders and recipients from phishing, spamming, and spoofing attacks.


DMARC works alongside DKIM to evaluate the legitimacy of email messages. When both DMARC and DKIM are correctly configured, you can confidently send emails through an email service provider like Mailchimp Transactional.
At a minimum, your DMARC policy should be set to “p=none” in relaxed mode. This setting indicates that emails failing authentication should still be delivered normally.


To set up DMARC for your domain:

  • Access your domain’s DNS settings.
  • Add a TXT record named “_dmarc.yourdomain.com” (Replace “yourdomain.com” with your actual domain name).
  • In the TXT record value, include the following: “v=DMARC1; p=none” (You can add additional parameters for stricter policies if needed).

Ensure that your DMARC record is valid by using the “Test DNS Settings” feature on your Sending Domains page.
By implementing DMARC alongside DKIM, you enhance the security of your email communications and reduce the risk of unauthorized usage of your domain for malicious purposes. Be sure to regularly monitor and update your DMARC policy as needed to maintain the integrity of your email authentication practices.